New pricingPro is $25/month, or $250/year when billed annually.

Start Aura Pro with a 3-day trial

Try Pro with 20 trial prompts. A payment method is required, and you can cancel before the trial ends.

01

Free

Browse Aura before starting a Pro trial

$0

No AI prompts included

Includes:

  • AI prompts require a Pro trial or credits
  • Remix templates and export HTML
  • 2 pages per project
  • Limited CMS
  • Personal use only
Most popular
02

Pro

Try the core workflow, then keep building

$25/mo

3-day trial, 20 prompts included

Everything in Free, plus:

  • 120 AI prompts/month after trial (100 + 20 bonus)
  • 100 pages per project
  • Full CMS
  • Custom domain
  • Commercial use
  • Export HTML and Figma files
  • Pro templates and components
  • Private share and subdomains
03

Max

More prompts for frequent builders

$50/mo

Billed monthly

Everything in Pro, plus:

  • 240 AI prompts/month (200 + 40 bonus)
  • 100 pages per project
  • Full CMS
  • Custom domain
  • Commercial use
  • Export HTML and Figma files
  • Access to new features
  • All Pro features
04

Ultra

High-volume workspace for teams

$100/mo

Billed monthly

Everything in Max, plus:

  • 560 AI prompts/month (500 + 60 bonus)
  • 100 pages per project
  • Full CMS
  • Custom domain
  • Commercial use
  • Export HTML and Figma files
  • Priority support
  • All Max features
CREDITS

AI Credits ThatNever Expire

Top up your AI credits anytime—they never expire and activate automatically when you hit monthly limits. Perfect for unpredictable workloads or supplementing your subscription.

200 Credits

$50one-time

Best value for regular users

Includes:

  • Credits never expire
  • 1 credit = 1 prompt (all AI models)
  • One-time payment, no subscription
  • Automatically used when you reach monthly limits
Need more? Contact us.

Credits provide additional AI usage capacity but do not unlock Pro features. A Pro subscription is required to access advanced features like Figma export, templates, and commercial use.

Features Comparison31 features4 plans
#Feature
Free
$0
Pro
$25/month
Max
$50/month
Messages
1AI Messages (All Models)0 included120 monthly (100+20 bonus)240 monthly (200+40 bonus)
2Daily LimitsNo AI promptsNoNo
Usage
3Commercial Use
4Analytics30 days60 days
5Pages per site2 pages100 pages100 pages
6Bandwidth1 GB10 GB50 GB
CMS
7CMS Collections1 collection10 collections20 collections
8CMS Items100 items1,000 items2,500 items
9CMS Generation
10CMS Client Admin
Team
11Invite Team Members (Prompt Access)Up to 5 membersUp to 10 members
12Invite to ProjectUp to 5 membersUp to 10 members
Models
13Code Generation (GPT-5, Claude 4.5, Gemini 3)
14Image Generation (Nano Banana Pro, Ideogram, Flux 2 Pro)
Design Features
15Advanced Editing
16Publish Privately
17Prompt Builder (Full)
18@ References (Full)
19Pro Templates
20Pro Components
21Download Assets in 4K
22Remix, Remove BG, Upscale
Features
23Import from Figma
24Export to Figma
25Site Export
26Short subdomains
27Custom Domain
28Sell Templates
29Priority to New Features
30Priority Support
31Private Discord community
FREQUENTLY ASKED QUESTIONS

Answers to your most common questions

Everything you need to know to get started, manage your account, and get support quickly.

General

All AI models (GPT, Claude, Gemini) count toward the same usage limit. The Pro trial includes 20 trial prompts over 3 days. After trial, Pro users get 120 monthly messages (including 20 bonus), Max users get 240 monthly, and Ultra users get 560 monthly.

General

Pro starts with a 3-day trial and 20 trial prompts. A payment method is required to start. You will not be charged if you cancel before the trial ends.

Pricing

Yes, you can upgrade or downgrade your subscription at any time. When you upgrade, you'll get immediate access to additional features and message allowances. If you downgrade, your new limits will take effect at the start of your next billing cycle.

Pricing

No, unused messages do not roll over to the next month. Your message allowance resets at the beginning of each billing cycle for all plans.

Pricing

We accept all major credit cards (Visa, Mastercard, American Express, Discover) as well as Apple Pay for subscription payments. All payments are processed securely through Stripe.

Features

You can reference templates, components, and code snippets using the @ symbol in your prompts. This adds up to 100,000 characters of context (~2,000 lines of code) to help AI create precisely what you envision. For example, you can prompt: 'Create a landing page using @hero-section-template and @pricing-cards'. You can also Shift-click to select and reference multiple components at once.

Features

Yes! Aura supports creating complete multi-page websites. You can create as many pages as you need, link elements to pages for navigation, add smooth page transitions (fade, slide, scale, blur, push, wipe), and publish to friendly subdomains. Each page can share common components and maintain consistent fonts, colors, and styles across your entire site.

Features

Absolutely! Everything in Aura is real code—pure HTML, Tailwind CSS, and vanilla JavaScript. No proprietary frameworks, no vendor lock-in. You can export your entire site as HTML files and upload to Netlify, Vercel, or any hosting platform. You can also export to Figma with organized layers intact, or continue development in v0, Lovable, Cursor, or any code editor. Aura gives you complete ownership and flexibility over your designs.

Features

Aura is a Tailwind design tool that generates real, exportable code—not proprietary formats. While Lovable focuses on full-stack app development, Aura specializes in creating beautiful, responsive web designs with a visual editor that works like Figma. You get 1,700+ templates, 1,400+ components, multi-page sites with navigation, and the ability to export everything as standard HTML/CSS/JS. Think of Aura as a design tool that outputs real code you can use anywhere, while Lovable is more focused on building complete applications with backend functionality.

Features

Aura generates real, exportable code—not proprietary formats locked to a platform. Unlike Framer and Webflow which use their own runtime systems, everything in Aura is standard HTML, Tailwind CSS, and vanilla JavaScript that works everywhere. Unlike Figma Sites which are limited to Figma's ecosystem, Aura designs can be exported and continued in any code editor. You get the visual design experience of Figma, the publishing capabilities of Webflow, but with complete code ownership. Export full sites as files, publish to friendly subdomains, or send designs back to Figma—all while maintaining the freedom to take your code anywhere.